Automakers Hope Tech Gives Sales a Positive Charge [VIDEO]

U.S. auto sales fell slightly in 2017, the first decline in eight years. Most analysts expected sales to ebb after the record-breaking run that followed the end of the Great Recession. But is it just a blip, or something else?

You might see in the auto industry what happened in the real estate industry in 2008,” says Erin Marquis, Managing Editor of Jalopnik. Ten years ago, the housing market crashed under the weight of bad mortgages and a flagging economy. She warns the automakers could be facing their own bubble.

It feels like a bubble,” Marquis says. “Things are starting to slow down in a serious way that’s making people very nervous.” 

The decline in sales comes as the world’s car manufacturers gather for the North American International Auto Show in Detroit. Much of the talk at this year’s show is about autonomous vehicles and more electric/hybrid options for car buyers. Marquis says every car company is using electric devices to improve safety and the driving experience.

Every car has them, even if it’s just providing torque,” she says. “Even the Ram 1500, which you think of as a big working truck. But it has a little electric motor to give it that extra torque. So it’s even sneaking into the gas-guzzling segments like trucks.”

Watch the video and click on the audio player to hear the conversation with WDET’s Pat Batcheller.

Watch live feeds from the auto show here.

Image credit: Pat Batcheller

Aired on: Morning Edition
About the Author

Wait a second, there‚Äôs more…

Ford Issues Recall for Some Police and Emergency Vehicles

Personal Stories Of Wayne County's Foreclosure Crisis

Crayola boots dandelion for bluish crayon yet to be named

Who's Running for Detroit City Council and Police Commissioner?

Rhodes Reflects on Detroit Bankruptcy Case

Detroit's Stef Chura Makes A National Splash With Debut Record

Detroit Bike Sharing Organization Surpasses 100,000 Rides

Are Cities Like Detroit About To See A Mass Exodus of Millennials?

Students and Pros Design Study Space at Osborne High

J'adore Detroit's Suggestions for Your Last Minute Valentine's Day Plans

Andy Meisner Shares Strategies to Deter Land Speculation

Standout Detroit House Songs

Car Buyers Face Fewer Choices, Higher Prices

Work Together to Build a Better Detroit

StoryCorps Detroit Podcast: "The city is like one big house"

Detroit Author Michael Zadoorian Releases His New Book "Beautiful Music"

The Detroit Office of Homeland Security and Emergency Management is planning to offer emergency training

Public Clashes over Future of Detroit Grand Prix

Detroit Singer/Songwriter Holly Bernt Releases "Lightening on the Vine" and Performs in WDET's Studio A

A Northwest Detroit Coffee House is Brewing Again

Bedrock: Four New Developments for Downtown Detroit

A Guide To Vacant Land Is Coming Soon

StoryCorps Detroit Podcast: Chalk Drawings on the Hudson Building

A Detroit Family Receives Fully Furnished Home For The Holidays

'67 Seconds of Peace' event marks Detroit's 1967 riots

U-M Offers Leadership training to DPS

Detroit Lions and Verizon to offer free WiFi at Ford Field

The Art of Community: How the City, Citizens, Donors Created the Detroit Institute of Arts [VIDEOS]

Detroit City Council Considers Giving Itself a Pay Raise

Detroit's Culinary Scene Teams Up To Benefit Freedom House

Free Book Exchanges Coming to Detroit Police Precincts

Detroit Superintendent Candidate Drops Out

New Community Center to Open at Detroit School

We want to hear from you.
Share your thoughts and opinions: