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Heard on CultureShift

Puppy Dog Bouncin’ is the Cutest Video of the Year (So Far)

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Image credit: RxCK STxR

The first viral video of 2020 is here… and it’s adorable.

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Behold the first viral moment of the year — the infectiously cheerful ”Puppy Dog Bouncin (In The Box)” song and video.

Created by rapper and producer RxCKSTxR, the feel-good meme has been taking the internet by storm since January 4th when the video started making the rounds on Twitter and Instagram.


CultureShift’s Ryan Patrick Hooper got ahold of the video’s elusive creator on Tuesday mere days after his video bounced into our hearts.

He would only reveal that he’s a late-20-something from Dallas named Bobby. He says he struggled to find a foothold in the music industry as a rapper and writer and opted to follow his passion.

I basically just said, ‘You know what? I’m going to do the two things I love to do,” says RxCKSTxR. ”I love cracking jokes. I do it with my friends all the time. I love making music. So I just started making my account about that.” 

So why a puppy dog bouncin’?

When I started looking at the puppy dog video, I was like ‘Man, he’s on beat actually. He’s actually bouncing on beat!’ So I was like ‘You know what? Let me put a beat to it.’”

And the rest is history.

Click the audio player above to hear the interview with RxCKSTxR and enjoy the track and video in its entirety below:

Audio Feature by Ryan Patrick Hooper

Post Written by Meta Stange

Ryan Patrick Hooper, Host, CultureShift

Ryan Patrick Hooper is the host and producer of CultureShift. As a longtime arts and culture reporter.

hooper@wdet.org Follow @HooperRadio

Meta Stange , Digital Producer

Meta Stange is the Digital Producer for 101.9 WDET, running the station’s social channels and creating digital editorial content. She enjoys reading, making bad jokes, and hanging out with her dog, Salmon.

Meta.Stange@wdet.org Follow @METASTIC

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